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Mission

Project «Kvartaly 21/19» includes a school, 3 kindergartens, parkings and underground parkings, a multifunctional complex with shops, offices and a fitness center, and a green boulevard of total area over 3 hectares.

A great emphasis in the residential property design is placed on infrastructure: landscaping design, transport accessibility, environmental friendliness and architectural solutions, that jointly form comfortable conditions for living in urban environment..

Creating ideal space for living, which meets standards of A-class construction: safety, comfort, environmental friendliness and aesthetics.

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Projects
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Cottage residential complex
Work performed: the purchase of land at auction of JSC "Centeratom", design, renovation, obtaining building permits, construction.
419000 м2
Residential complex
2021
Moscow, Ryazanskiy av. 6a
Residential complex
Cottage village construction
Work performed: construction of cottage settlement "Kapitan Land", sale of cottages and land plots, exploitation.
65000 м2
Cottage village
2015
Tula region, Matyushino village
Cottage village
Complex construction
Work performed: design and construction of apartment house with underground parking on our own land.
7050 м2
Residential building
2019
Moscow, Pavla Korchagina str., 7, b. 1
Residential building
Residential building reconstruction
Work performed: redevelopment of the hotel into a residential building, sale of apartments and nonresidential premises, exploitation.
11374 м2
Residential building
2013
Leninskiy ave., 87
Residential building
Office center reconstruction
Work performed: the redevelopment of industrial building into retail and office center with increase of area, exploitation, leasing.
4327 м2
Office building
2013
Voronezh, Voroshilova str., 16
Office building
Office building - territory development
Work performed: creation of the concept of territory development after closure of alcohol-free beverages factory, leasing.
34140 м2
Office building
2008
Moscow, Rusakovskaya str., 13
Office building
Residential building reconstruction
Work performed: Resettlement, reconstruction of emergency house with the increase in the area and the construction of the underground garage, exploitation.
13935 м2
Residential building
2006
Moscow, Gogolevskiy blvd, 29
Residential building
Office building redevelopment
Work performed: Redevelopment of the office building with the area of 3200 sq.m. into hotel and office center with underground parking.
43690 м2
Office building
2005
B.Pionerskaya str., 1/1
Office building
Reconstruction of emergency state residential building
Work performed: resettlement, reconstruction of emergency house with increase in the area and construction of the underground garage, exploitation.
3067 м2
Residential building
2002
Moscow, 3rd Obydenskiy lane, 2
Residential building
9 Projects
3 Cities
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Cottage residential complex
Moscow, Ryazanskiy av. 6a
Work performed: the purchase of land at auction of JSC "Centeratom", design, renovation, obtaining building permits, construction.
419000 м2
Residential complex
2021
Cottage village construction
Tula region, Matyushino village
Work performed: construction of cottage settlement "Kapitan Land", sale of cottages and land plots, exploitation.
65000 м2
Cottage village
2015
Complex construction
Moscow, Pavla Korchagina str., 7, b. 1
Work performed: design and construction of apartment house with underground parking on our own land.
7050 м2
Residential building
2019
Residential building reconstruction
Leninskiy ave., 87
Work performed: redevelopment of the hotel into a residential building, sale of apartments and nonresidential premises, exploitation.
11374 м2
Residential building
2013
Office center reconstruction
Voronezh, Voroshilova str., 16
Work performed: the redevelopment of industrial building into retail and office center with increase of area, exploitation, leasing.
4327 м2
Office building
2013
Office building - territory development
Moscow, Rusakovskaya str., 13
Work performed: creation of the concept of territory development after closure of alcohol-free beverages factory, leasing.
34140 м2
Office building
2008
Residential building reconstruction
Moscow, Gogolevskiy blvd, 29
Work performed: Resettlement, reconstruction of emergency house with the increase in the area and the construction of the underground garage, exploitation.
13935 м2
Residential building
2006
Office building redevelopment
B.Pionerskaya str., 1/1
Work performed: Redevelopment of the office building with the area of 3200 sq.m. into hotel and office center with underground parking.
43690 м2
Office building
2005
Reconstruction of emergency state residential building
Moscow, 3rd Obydenskiy lane, 2
Work performed: resettlement, reconstruction of emergency house with increase in the area and construction of the underground garage, exploitation.
3067 м2
Residential building
2002
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Partners

We are trusted by such major investment funds as «Sberbank - Residential property 3», we have talented partners - together we can set new, higher standards of real estate market.

Expobank is our key partner, and we look in the same direction together. Thanks to its support, we have an opportunity to implement even the most daring projects.

14
«Idea Group» LTD
Architecture bureau «Tsimailo,
Lyashenko and partners»
Metrium
AB «NP»
15
Moscow subway
Domostroitelnaya company №1
VTB 24
Sberbank
Rosselkhozbank
Expobank
MFS
16
Investment fund
«Sberbank - Residential property 3»
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News
Buyers of new buildings lost interest in naked apartments
Today, buyers of apartments in new buildings are increasingly refusing to spend extra budget and time on repairs, endure the noise of the hammer and dirt from building materials in the entrance.

Andrey Kolochinskiy, the managing partner of VectorStroyFinance, told Novostroycity in an interview about how many developers make concessions with buyers, what finishing options exist on the market, and how you can save by purchasing a fully finished apartment.

— How do you assess the volume of proposals of apartments with finishing in the capital's housing market? What share do they account for of the total proposal?

Today, the real estate market in Moscow offers more than 16 thousand apartments, including ones with finishing. They account for about 30% of the total offer in the segment of new buildings. For comparison, a year earlier this figure was 27%. That means that the demand for apartments with finishing is growing. This is evidenced by other data - in quantitative terms, the offer is reduced from 17 thousand last year to 16 thousand this year, which is a 5% reduction. This suggests that apartments with finishing quickly "washed" out the market.

— What types of finish exist and which ones are more in demand?

I would conditionally divide the offer into three groups - apartments with finishing, which is called white box, apartments with standard finishing without the possibility of choosing from several options of design solutions and housing of high price segment with high-quality repairs and the ability to choose from a wide range of design projects. Most of the projects that are being implemented now offer a second option.

— And if you look at the segments, which of them is the largest share of apartments with finishing from the developer?

Most apartments with finishing are offered in new buildings of comfort class - about 59%. In the houses of business-class 27% of the apartments are sold with repair. The figure is not large, because the owners of expensive housing prefer to do the finish on their own, appreciating individuality and guided by their taste preferences in interior design. In the standard class, the share of ready-to-move housing reaches 14%. The explanation is simple - it's budget projects, choosing an apartment in which the client is guided only by the price. Any repair increases the cost, so the developers of affordable housing do not offer it.

— What is the average cost of finishing in different classes of housing?

The average cost of finishing in the comfort class in the Moscow market is 17-20 thousand rubles/sq. m. and the average cost of finishing in the business class starts from 30 thousand rubles / sq.m. at the same time if you do the repair yourself, you will have to buy similar materials at retail, the price will be more expensive.

— How many finishing options are usually offered by developers?

In half of the residential complexes, where the apartments are decorated, the style of repair is limited to only one option. The other projects offer two or more types of finishes, which in one form or another inherent features of classical or modern style.

In our residential complex "Kvartaly 21/19" we have developed 8 design projects. Globally, they can be divided into two styles. One assumes a more soothing color scheme, soft pastels, barely noticeable ornaments. The other is characterized by bright visual accents, clear geometric patterns that give dynamics to the space.

— Why did you decide to make a business class finish in your project?

The situation on the market is changing, apartments with finishing are becoming more popular and are in demand among buyers of housing in new buildings. Previously, it was a piece of goods, which offered a limited number of developers. Clients had to be content with a standard set of options, there were no high requirements to the quality of repair.

Today, in a highly competitive market, demands are changing. When deciding to buy an apartment, customers take into account all factors. High-quality finishing from the Builder becomes the same competitive advantage, as well as well repaired public places, high-quality improvement and even attractive appearance of the house.

— What is the proportion of apartments with and without finishing?

Only in the third quarter we have 5 monolithic buildings for 733 apartments, one building of them for 221 apartments with finishing is offered. We thought it was the right thing to do. People who bought an apartment in this house, are guaranteed to be free from construction noise and debris, which usually happens when repairs last in new buildings.

— What are the consumer characteristics of these houses?

All buildings in the third quarter meet the requirements of business class housing - they are built on monolithic technology, there are designed apartments with high ceilings, panoramic windows and additional bathrooms, exclusive design projects for entrance groups are developed, provided underground parking, which can be reached by elevator. Otis elevator equipment is installed in the houses. In the decoration of facades we use expensive materials – fiber cement panels of the German company Equiton. Among other expensive solutions can be called aluminum profiles MastTech that outperforms plastic double-glazed windows.

— It is clear about the finish, and how things are going with the furniture? Do you offer this option to your customers?

On the Moscow market apartments with furniture is much less than just apartments with finishing. Our buyer has not yet got used to this option. And we decided to leave room for the imagination of customers, but at the same time took on the heaviest part associated with the furnishings of the apartment. We equip the kitchen "turnkey" - install furniture from a leading manufacturer of the company "Maria". Each kitchen uses facades made of moisture-resistant material and a table top made of artificial stone. All appliances, including a dishwasher, are provided. The manufacturer of household appliances is a well-known brand "Electrolux".

— What bonuses does the buyer get when chooses an apartment with finishing from the developer?

I can note four main advantages. First, it is an opportunity to quickly move into a new apartment, with their own repair it will take much longer. Second, in our case, clients get peace, there are no irritants in the sound of the drill, debris in the stairwell, etc. Customers, who are limited in cash, can include the finish in the mortgage, they will not have to make expensive consumer credit. And finally, the most important bonus – the opportunity to save money. Finishing from the developer will be much cheaper. 

— And if you go to the numbers, what are the savings?

In finishing we use building materials and components of only well-known brands - wallpaper of the Dutch brand BN International, interior doors from the famous domestic brand Profil Doors. For finishing floors in living areas we chose laminate flooring company Tarkett. In other large-format ceramic tile Italon is placed. Tiles of the same company is used in bathrooms. German GROHE mixers are installed.

We buy all materials directly from manufacturers at wholesale prices, the difference with the retail price is significant - 20-30% depending on the exchange rate. Therefore, we are able to offer a finish at a better price. The difference in the price of apartments with finishing and without is not great. For example, the studio of 30 square meters is worth 5.5 million rubles., the same apartment with finishing will cost 6 million rubles. Two bedroom apartment of 63 sq. m without finishing is worth 9.6 million RUB, and with finish – 10.6 million.

«Over time apartments in concrete will disappear from the market»
One of the major problems for buyer of the apartment – the execution of finishing in the new building. Besides that it requires significant time, labour and nerve costs, it is also expensive. It is especially difficult to find funds for finishing and furnishing, if a person pays a mortgage.

And here is the buy of apartments with finishing is a great option. Recently, some developers offer even partially furnished and equipped housing. Portal “Mirkvartir” talks with Andrew Kolochinskiy, managing partner "VectorStroyFinance".

— Why do you think this foreign trend - the decoration of apartments in new buildings, has become the fastest spread in our comfort class?

I would say this trend has become popular in the mass housing market. The explanation is simple – for many people considering buying an apartment in a low price segment, the purchased property is the only one, so they are interested to move as quickly as possible. Finishing from the builder helps not only to bring the housewarming, but also significantly save repair costs. In addition, the finish is included in the price specified in the equity participation agreement, which means that it is also possible to issue a mortgage. This is convenient for people with limited funds.

— What do you think, when apartments will be sold exclusively with finishing in other, more expensive segments too?

The presence of a pool of apartments with finishing from the developer in the residential complexes of business class in the capital market is not uncommon. In more expensive segments, this option is also present. But in most cases, the owners of expensive apartments appreciate individuality, so they prefer to do repairs and arrangement of their homes by themselves. However, over time, such statistics will change and apartments "in concrete" will completely disappear from the market. At least a “white box’ will be offered  – the apartment in condition for finishing. Taking into account the pace of development of the industry, this will happen over the next ten years.

— You sell your apartment not only finished, but furnished. What's the meaning of that? What furniture is offered? Are there options?

We took the liberty to arrange a kitchen area. This had to be done for several reasons. First, before the start of repair the kitchen should already have a ready design project and the plan of arrangement of the furniture, including sockets, findings under the plumbing and so. Technically it is not always easy to build the kitchen of your dreams, when the repair is done and there are a number of factors that limit your imagination.

Secondly, the repair of the kitchen is perhaps the most expensive item in the total budget costs.  We manage to significantly reduce costs, because we buy kitchens in bulk for the whole house, which sells 221 apartments. The same applies to household appliances, which comes in the kitchen. We have a hob, oven, built-in refrigerator, dishwasher Electrolux and hood.    

— How do the prices for apartments without finishing and with finishing differ for the buyer?

Prices, of course, are different, but the difference between them is not able to cover the cost of repairs, if you decide to do it yourself. As an example, you can take a one-room apartment of 38 square meters in our residential complex. If you take the 8 floor, the cost without repairs will be 6.5 million rubles, the same option with the finish and the finished kitchen will cost 7.2 million rubles. The difference in price is 700 000 rubles, if you order a similar kitchen and plumbing at retail, only this will take almost 500 000 rubles. 

I can give more figures on the cost of the repair, construction materials and services. For example, the average cost of work in Moscow is 15,000 rubles per square meter. And the cost of materials, in average, is 23 000 rubles / sq.m. it Turns out that for 38 sq. m total repair costs will be almost half a million. It is obvious that the developer has other prices.

For us, repair is one of the options that we offer for the convenience of our customers, but not a way to earn extra money. We buy building materials in bulk, they do not get us at market value, so there’s the benefit.

— What options of finishing are demanded by our public most of all? Classic or modern? Light colors or bright?

In the capital's real estate market in most residential complexes in apartments with finishing offers simple design solutions - solid walls, the same wallpapers in all rooms, no bright accents. We decided to go the other way and developed 8 different styles.

The interiors of our apartments can not be called neutral or banal. We use different wallpapers - with prints, ornaments, geometric patterns, we experiment with color. Even in the bathroom we have a variety of options for tile layout.

Thanks to this approach, we are able to cover a completely different target audience. Everyone buys - someone is closer to the classics, someone prefers modern trends in interior design. For us the main thing is that client has a choice and can find the option.

— Can a person, who bought an apartment without finishing and at some point changed his mind, make an exchange ? How to do it? And is it possible, if you bought a mortgage?

In general, this option is possible, everything is discussed individually. But technically it is quite a complicated procedure. The buyer will have to terminate the equity participation agreement, wait for a refund, then enter into a new contract. It is possible that this option can be ordered separately when the houses are built, so far we didn’t think about it. But in the buildings, which have already been put into operation, it already happens. The company, which made repairs from the developer in the apartments, now offers its services to individuals.

— If the buyer is disappointed with the appearance and quality of finishing when receiving the keys, how such conflicts are resolved?

So that customers can verify the quality of materials and works in advance, we have organized a showroom-demonstration - two-room apartment with repair. It clearly shows, wallpapers of what quality will be used, what will be doors, laminate, tile, etc. For each type of apartments we developed several finishes, other options can be seen on render, which reproduce in detail the future interior.

Well, if you are not satisfied with the quality of executions or there are some shortcomings, before signing the act of acceptance specialists undertake to eliminate them. In addition, all types of work and household appliances are warranted. On finishing it is three years. The developer undertakes to fix the problem if they occur through no fault of the owner of the apartment.

Great prices on apartments in the residential complex "Kvartaly 21/19", during the days of the exhibition "Real Estate from leaders"
The company "VectorStroyFinance" will take part in the exhibition "Real estate from leaders", which will be held in Gostiny Dvor (Ilinka str., 4) from 27 to 30 September. There will operate special conditions for the purchase of apartments in the residential complex Kvartaly 21/19 for visitors of the stand.
On September 27, the 39th exhibition-fair "Real estate from leaders" opens in Gostiny Dvor (Ilinka street, 4). As part of the exhibition, the company "VectorStroyFinance" will present its residential complex "Kvartaly 21/19", which is being built in the Ryazan district of Moscow. Stand of the company №D1 is a continuation of the recognizable corporate identity of the residential complex. White color with a few bright accents, restraint of the interior, the absence of unnecessary details, simplicity of geometric shapes and lines create visual lightness and purity.

For visitors of the exhibition the company "VectorStroyFinance" has prepared special conditions for the purchase of two-room and three-room apartments in the finished buildings of the first and second stage. So, discount on a dedicated pool of two-bedroom apartments with an area of 59 sq m and three-bedroom apartments with an area of 78 sq m. is up to 10%, in money equivalent the amount of savings reaches 1 million rubles. To take an advantage of the great offer, the customer must receive a discount coupon that can be present in the sales office until October 31, 2018. 
In addition to working at the stand, representatives of the company will take part in the business program of the exhibition. So, PR-Director of "VectorStroyFinance" Mednikova Natalia will speak at conferences:

Presentation of new business class buildings at the price of comfort" (September 27, 17: 30, orange hall)
"Residential complexes near future metro stations" (September 28, 17: 30, orange hall)
"New buildings with finishing from the developer: design options, quality of repair, prices and materials" (September 29, 11: 30, red hall)
"New buildings in SEAD of Moscow " (29 September 13: 30, orange hall)

Please follow the link to download free ticket to the exhibition: http://exporealty.ru/visit/registration/
The residential complex "Kvartaly 21/19" will have the parking created using parametric design
Students of the Moscow architectural school will develop the facade of multi-level parking in the residential complex "Kvartaly 21/19", using advanced methods of parametric design.
The company VectorStroyFinance continues to develop cooperation with the Moscow architectural school (MARSH), a unique educational center specializing in international education in the field of architecture and urbanism. As part of the course on parametric design VectorStroyFinance will provide one of its objects for parametric experiment with the possible implementation of the most successful project. Students will be able to realize their creativity and knowledge in the field of parametric design in practice and offer possible options for the facade of multi-level parking on the territory of the residential complex Kvartaly 21/19.

Parametricism is a modern trend in architecture, which allows you to create an object on a pre-designed algorithm based on a large amount of specified data, organically fit it into the existing architectural environment, while providing unprecedented freedom for creativity. The course will start on October 27, 2018. As part of the training, students with authors of the project (architectural Bureau Tsimailo Lyashenko and Partners) will visit the residential complex Kvartaly 21/19 to determine the parameters of the future design. The best project will be selected during the final presentations in February 2019.
 
"Parking-an important part of any property, largely determines its class and market attractiveness. Developing the image of our neighborhoods, and in particular the appearance of multi-level parking, we want to use the creativity of the most advanced architects and the latest technology in the field of design. We have studied various standard and author's projects of parking and the objects of parametric design, which amaze with incredible shapes. As a result, we decided to focus on this direction in modern architecture. I am sure that at the end of the course we will choose an interesting, expressive project, which will be a bright part of the yard space and will correspond the artistic image of all blocks", - said Andrey Kalachinsky, managing partner of VectorStroyFinance.

"Thanks to the partnership with VectorStroyFinance, students of our courses will be able to work on a real task, to test in practice modern methods of parametric design. For Russia this is a unique situation, in our architecture and construction parametricism is used much less often than in other countries. Education should be step ahead of the daily routine, the MARSH prepares architects for tomorrow. We are glad that we found like-minded people among developers, because only in the joint work of the architect and the customer breakthrough projects are born", - says Nikita Tokarev, Director Of the architectural school MARSH.
Buyers of new buildings lost interest in naked apartments
Today, buyers of apartments in new buildings are increasingly refusing to spend extra budget and time on repairs, endure the noise of the hammer and dirt from building materials in the entrance.
«Over time apartments in concrete will disappear from the market»
One of the major problems for buyer of the apartment – the execution of finishing in the new building. Besides that it requires significant time, labour and nerve costs, it is also expensive. It is especially difficult to find funds for finishing and furnishing, if a person pays a mortgage.
Great prices on apartments in the residential complex "Kvartaly 21/19", during the days of the exhibition "Real Estate from leaders"
The company "VectorStroyFinance" will take part in the exhibition "Real estate from leaders", which will be held in Gostiny Dvor (Ilinka str., 4) from 27 to 30 September. There will operate special conditions for the purchase of apartments in the residential complex Kvartaly 21/19 for visitors of the stand.
The residential complex "Kvartaly 21/19" will have the parking created using parametric design
Students of the Moscow architectural school will develop the facade of multi-level parking in the residential complex "Kvartaly 21/19", using advanced methods of parametric design.
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Approach

Rich experience is a no reason to stop. We are constantly looking for a fresh vision of routine market standards: new architectural forms, layout ideas, innovative materials and technologies. A lot of attention is paid to beautification of the public spaces, entrance groups and house territories.

«VectorStroyFinance» focuses on long-term future, making projects that will correspond with the spirit of time even in 100 years.

We care about future generations: each project assumes environmental security and subsequent planting.

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Strategy

Today our constant desire to progress has led us to a new quality level of construction and allowed us to reduce the price of constructed square meters.

The future of construction field lies in high quality projects that correspond with all requirements of big city inhabitants.

With our work we form new principles of construction business in Russia, oriented on innovational approaches, environmental responsibility and customers’ true needs. Company’s nearest plans include increasing presence in regions and becoming a leader of affordable housing market in Moscow.

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Company

The basis for «Vectorstroyfinance» activities is a long-term experience in the implementation of various projects, which made it possible to elaborate a comprehensive vision for development.

We can ensure the entire investment and construction process, starting with purchase and land development and ending with exploitation of real estate.

Steady and responsible work since 2004 provided us with a reputation of a reliable developer and partner.

Today, with the support major Russian banks, we realize big and ambitious projects - both in regions and in Moscow.

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History

JSC «Vectorstroyfinance» was established in 2004. First projects of the developer were reconstructions of emergency state residential houses in the center of Moscow.

Since its establishment company has implemented dozens of projects in the development sphere: commercial complexes, countryside real estate, objects of social infrastructure, multistorey apartment complexes, reconstruction and redevelopment of buildings.

Conducting these activities, we formed a strong and professional team. We highly appreciate it, as responsibility for the company’s future lies on everyone, and indifference is the main enemy of effectiveness.

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Learn the history of "VektorStroyFinance" and the main directions of our work.
Here you can find the information about the implemented and ongoing projects, our partners, news, and mission of the company.
What will the construction sector be like? Find out about our plans, objectives and strategies for their implementation.
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